The most successful companies may begin with a great idea, but turning an idea into a functioning business requires much more. BNN's show The Pitch aims to provide innovative thinkers with the extra skill and guidance they need to turn ideas into profit, placing aspiring entrepreneurs in front of a panel of financial experts. Among these experts is our own Chief Trend Hunter Jeremy Gutsche, whose experience as an innovation expert, award-winning author and founder and creator of Trend Hunter magazine makes him an ideal judge.
WATCH THE 30 MINUTE EPISODE HERE
The recurring theme of this episode of The Pitch is real-life experiences translated to online services. First to face the panel is Barry Gordon of YouBid Local, an online platform for estate auctions. With $1 million in sales to date, YouBid Local is a trusted force across Canada; however, Gordon is looking to expand to the rest of North America.
Second to face the panel is Randy Frisch of Mygazine. In a time where the value of print publications is allegedly decreasing, Mygazine seeks to help companies and consumers transition to the online sphere by providing the familiar page aesthetic in a new, digital format. Further, Mygazine provides an opportunity to track and analyze all interaction with a piece, serving up 30 million pageviews in August alone. Watch the episode to see how the panel responded.
BNN: Jeremy Gutsche Judges YouBid Local and Mygazine on the Pitch (30 Minutes)
Bnn Jeremy Gutsche
Trend Themes
1. Real-life Experiences Online - The trend towards real-life experiences translated to online services presents opportunities for businesses to cater to changing consumer preferences.
2. Transition to Online Publications - The increasing shift towards online publications and the demand for more interactive and trackable content present opportunities for disruptive innovation in the publishing industry.
3. Expert Guidance for Entrepreneurs - The need for guidance and mentorship for aspiring entrepreneurs presents opportunities for businesses to offer innovative solutions in the coaching and consulting industry.
Industry Implications
1. Online Auctions - The expansion of online auctions beyond traditional borders presents opportunities for disruptive innovation in the e-commerce industry.
2. Digital Publishing - The increasing demand for trackable and interactive online publications presents opportunities for disruptive innovation in the publishing industry.
3. Entrepreneurship Coaching - The need for guidance and mentorship for aspiring entrepreneurs presents opportunities for disruptive innovation in the coaching and consulting industry.