Hot Spring Fashion Hues

Top 5 Blues For Spring 2008

Spring fashions will soon be adorning the shelves of our fav boutiques, and this year, like any other, the colour blue will be a large part of the spring pallet; however, this time around there is something special about blue: it is the IT colour of the season. Blue it seems is so hot that Pantone (the colour Gods) have named "Blue Iris" - a lovely shade of blue with a touch of purple as colour of the year. To help celebrate this momentous occasion I have compiled some snapshots of the top 5 blue hues from the catwalks of SS08.

5. This fab blazer from Marc Jacobs captures a fantastic hue that reminds me of a Tiffany's Box at Christmas time.

4. This powerful blue and red combination from Prada will help any fashionista transfer from Winter to Spring with confidence.

3. Betsy Johnson captures a nautical feel with "Sailor" blue in this sexy number.

2. Neon blue on this Burberry Prorsum piece not only reminds me of the 80's but it also femaninzes an otherwise manly cut.

1. Badgley Mischka has captured "Blue Iris" in this sexy show stopper


Photos By: Marcio Madeira - Style.com
Trend Themes
1. Blue as IT Color - As named by Pantone, blue is the IT color of the season, presenting innovative opportunities for fashion brands to use various shades and tones of blue in their products.
2. Nautical Blue - Betsy Johnson's use of 'sailor blue' in their design is reflective of the sailor/nautical trend that could be utilized by designers in other industries such as home decor and hospitality.
3. Neon Blue and 80's Inspiration - Burberry Prorsum's use of neon blue that reminds of the 80s, presents an disruptive innovation opportunity for tech and gaming brands to delve into the neon-inspired retro trend.
Industry Implications
1. Fashion - The fashion industry will explore the shades of blue that will be in demand this season and use them in creating new designs and fresh collections.
2. Home Decor - Brands and designers in the home decor industry can use nautical blues and tones that reflect the so-called 'IT' color of the season to create fresh and trendy pieces for the home.
3. Gaming - Gaming and tech brands can take inspiration from Burberry Prorsum's use of neon and retro 80's style to create products and designs with a unique, nostalgic charm.

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