Japanese Video Game Collectibles

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The Figma Old Hunter Figure Pays Homage to 'Bloodborne'

Good Smile Company Shop has unveiled a new figure that pays homage to the popular Japanese action role-playing game 'Bloodborne.'

The third-person game gives players the chance to act as the Hunter, who is tasked with finding the source of a brutal plague and taking down cosmic enemies along the way. Known for its strategic combat, Bloodborne features notoriously challenging gameplay, making it popular among dedicated gamers. The release of the Figma Old Hunter figurine is for those fans who've spent countless hours on the game, and even comes with interchangeable weapons and varying points of articulation to allow for a wide range of poses.

The 6-inch tall figure is set to release in 2022 in Japan and the US, and will retail for $122 USD.
Trend Themes
1. Video Game Collectibles - The growing collector's market for video game merchandise creates opportunities for manufacturers to innovate and create unique products.
2. Figurine Customization - Allowing for interchangeable parts and points of articulation of figurines enables collectors to personalize their collection and represents a market opportunity for businesses.
3. Game-based Consumer Products - Expanding into merchandise, such as figurines, from popular video games provides a new revenue stream and brand extension opportunity for game developers and publishers.
Industry Implications
1. Collectibles Industry - The popularity of video game collectibles and the increasing demand for unique and customizable products presents growth opportunities for the industry, including manufacturers and retailers.
2. Video Game Industry - Partnering with manufacturers to create merchandise associated with video games can create additional revenue channels and boost brand recognition for game developers and publishers.
3. Ecommerce Industry - The online sales of video game merchandise provides opportunities for retailers to create a specialized storefront, collab with game developers, and offer exclusive products to fans and collectors.

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