Infrared Androgyny Editorials

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The BloodBeat TOH Portrait Series Shows Eccentric Edge

Red Citizen model Justus Ratzke stars in the BloodBeat TOH editorial. The infrared portrait series is captured by photographer Horacio Hamlet's lens and outfitted by stylist Jean London Din.

Jean dresses Justus in a slew of androgynous staples from known labels that include Zara, Theory and Armani Exchange among others. From open blazer and short combinations to lightweight knits and outerwear, the model pulls off eccentrically edgy pieces that blur traditional gender lines.

Pairing an androgynous wardrobe with MOD inspired headwear and glove accessories, the BloodBeat TOH editorial captures double exposures and chromatic color filters that juxtapose bright crimson, blue and violet-tinted hues. The fashion story features unconventional photo techniques that are reminiscent of infrared and negative exposures.
Trend Themes
1. Infrared Fashion Photography - The use of infrared and unconventional photo techniques in fashion photography opens up opportunities for unique and visually striking visuals.
2. Androgynous Fashion - The blurring of traditional gender lines through androgynous fashion presents an opportunity for brands to tap into a more inclusive and diverse market.
3. Eccentric Styling - The pairing of unconventional and eccentric pieces in fashion editorials allows for the exploration of bold and boundary-pushing styles.
Industry Implications
1. Fashion Photography - Infrared and unconventional photography techniques offer new possibilities for fashion photographers to create captivating images.
2. Fashion Retail - Androgynous fashion presents an opportunity for retailers to cater to a wider range of customers and promote inclusivity in their offerings.
3. Fashion Editorial - Eccentric styling in fashion editorials can inspire the fashion industry to embrace more unconventional and boundary-pushing designs.

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