Illuminated Graffiti

New Guerrilla Street Art From Posterchild Fights City Debate

The ongoing debate about street art is still echoing in the corridors of the local councils, who are planning the next street art cleanup. All the while, street artists continue to make their mark on the city landscape by shocking, thrilling and stunning the public with their unique art pieces.

One that I have come across recently is PosterChild, a great street artist based in Toronto, Canada. I love his electronic billboard takeover piece of Jesus as well as other portraits illuminated by the public street advertising billboards.

Well done, PosterChild! You can also see the "making of" video below.
Trend Themes
1. Interactive Street Art - Creating street art pieces that interact with the public presents a new disruptive innovation opportunity for urban artists.
2. Digital Graffiti - Digital graffiti that introduces urban art into the digital realm offer new ideas for innovation for street artists.
3. Augmented Reality Street Art - Introducing augmented reality to street art offers a disruptive way to engage audiences and create new digital worlds in public spaces.
Industry Implications
1. Advertising - Using digital billboards for interactive advertising campaigns is a disruptive innovation opportunity in the industry.
2. Tourism - Using augmented reality street art for tourism and city exploration presents opportunities for the industry to create innovative experiences for travelers.
3. Event Planning - Incorporating interactive street art into event planning can be a disruptive way to create memorable and unique experiences for attendees.

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