Franzia, the world-renowned wine company, has unveiled its line of holiday products, this time featuring a beer apparel collaboration with Budweiser. The apparel line includes fun, festive outfits such as an 'Ugly Christmas Sweater with Lights,' and it is important to note that the lights on this sweater actually turn on, elevating any holiday outfit to the next level.
The collaboration with Budweiser led to the 'Buds/Franz Sweater' which is a half blue, half red Christmas sweater that states "Toast to Buds & Franz" on the front. The rest of this line of festive apparel ensures that wearers are comfy and cozy. There are Christmas light-themed onesies and joggers, as well as holiday-themed robes, socks, and sweaters.
This apparel line makes a great gift for wine and beer enthusiasts, or any adult wanting to stay warm this holiday season. Additionally, Franzia is also selling a box and wrapping paper packet on its website to accompany its apparel.
Holiday Beer Apparel Collaborations
Franzia and Budweiser Team Up to Release Holiday Apparel Line
Trend Themes
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Industry Implications
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