Grooming products for men have been flooded into the market in recent years to meet increasing demand which has created quite a bit of competition; brands are subsequently looking to stand out with eye-catching branding like with the Beard Hood personal care products.
The various cosmetics are intended for the Indian market and feature branding that has been created by Stratedgy in order to help them stand out amidst the competition. This is achieved without the use of images, blacks or bold fonts as per the briefing, which resulted in the creation of geometric imagery that is fresh and vibrant.
The Beard Hood personal care product branding includes an array of options including face masks, hair serum and scrubs that all utilize a similar design ethos to convey continuity.
Geometric Grooming Product Branding
The Beard Hood Personal Care Products Stand Out on Shelves
Trend Themes
1. Geometric Branding - Using geometric imagery for branding can help grooming product brands stand out on shelves.
2. Fresh and Vibrant Design - Fresh and vibrant designs can create eye-catching branding for grooming products.
3. Continuity in Design - Utilizing a similar design ethos can convey continuity across a range of grooming products.
Industry Implications
1. Grooming Products - Grooming product brands can benefit from incorporating geometric branding and fresh, vibrant design to differentiate themselves.
2. Cosmetics - Cosmetics companies can explore the use of geometric branding and fresh, vibrant design to make their products stand out in the market.
3. Personal Care Products - Personal care product brands can consider utilizing continuity in design across their product range to create a cohesive brand identity.