'Dirt by Mail' is a delivery service that enables a person to send a bag of dirt to someone they simply don't like or as a way to send a message to someone who might get a kick out of the delivery.
'Dirt by Mail' works by simply having users pay for the service and input the recipients address in order to have them deliver a small bag of dirt to them. The bag is accompanied by a business card that simply reads "You're a dirtbag," along with the company's website in order to let them know how they can go about sending a similarly scathing present to an enemy.
'Dirt by Mail' sends out packages anonymously to ensure that the insult the recipient receives won't get back to you.
Insult-Sending Delivery Services
'Dirt by Mail' Anonymously Sends a Bag of Dirt to Your Enemies
Trend Themes
1. Insult-sending Delivery Services - Disruptive innovation opportunity: Explore the potential of creating more personalized and creative insult-sending delivery services that cater to specific occasions or preferences.
2. Anonymous Gifting Services - Disruptive innovation opportunity: Develop anonymous gifting services that allow people to send unconventional and humorous gifts while maintaining their anonymity.
3. Alternative Messaging Methods - Disruptive innovation opportunity: Create alternative messaging methods that involve physical deliveries to add a unique and surprising twist to communication.
Industry Implications
1. Delivery Services - Disruptive innovation opportunity: Explore ways to expand delivery services by offering unconventional, novelty items or services that cater to specific emotions or occasions.
2. Greeting Card Industry - Disruptive innovation opportunity: Transform the traditional greeting card industry by incorporating unconventional and humorous elements, such as insult messages or surprise deliveries.
3. E-commerce Platforms - Disruptive innovation opportunity: Integrate unique and unconventional gifting options into e-commerce platforms to cater to customers looking for out-of-the-box gift ideas.