Hungry Jack's, which is the name of Burger King's Australian arm, seems to be taking a page from Wendy's with the debut of its new Baconator Bacon Deluxe Burger. But while the name may sound familiar, this take on the Baconator has a distinctly Aussie twist.
When Burger King initially expanded to Australia, the name Burger King was already trademarked, forcing a name change. Now the Aussie wing of the Burger King empire is serving up a meaty new dish called the Baconator Bacon Deluxe Burger. The towering burger consists of two flame-grilled patties made from Australian beef, topped with four rashers of premium eye bacon, lettuce, tomato, melted cheese, and mayo. With this much meat stuffed into one sandwich, you'll definitely want to come to Hungry Jack's hungry.
Aussie-Style Bacon Burgers
Hungry Jack's New Baconator Bacon Deluxe Burger is Piled with Meat
Trend Themes
1. Meat-heavy Burgers - Incorporating a high amount of meat in burgers and sandwiches can be a potential innovation opportunity for the food industry.
2. Localized Fast Food Chain Offerings - Creating localized offerings for fast food chains in different countries can be a potential innovation opportunity for the hospitality industry.
3. Premium Bacon - Including premium bacon in fast food offerings can be a potential innovation opportunity for meat processing companies.
Industry Implications
1. Food Industry - The food industry can benefit from incorporating more meat in burgers and sandwiches.
2. Hospitality Industry - The hospitality industry can benefit from offering localized options at fast food chains in different countries.
3. Meat Processing Industry - The meat processing industry can benefit from offering premium bacon that can be used in fast food offerings.