In addition to offering a supremely flexible fitness membership that gives users access to thousands of fitness studios across multiple cities, ClassPass is now introducing 'ClassPass Go' as an all-new audio workout app that can be downloaded completely for free.
ClassPass go takes the form of a standalone app with over 500 classes in categories like running, yoga and HIIT. As the classes are audio-based and do not require users to watch a screen, the versatile workouts have the potential to be enjoyed at home, at the gym, outdoors and beyond.
The high cost of maintaining a regular fitness routine often discourages people from following through with their health goals, but ClassPass Go is accessible to all. As Dhaval Chadha, Senior Product Manager of ClassPass Go, says this helps with "removing one of the biggest barriers to entry for people looking to develop a fitness routine."
Audio Workout Apps
'ClassPass Go' Offers Premium-Quality Fitness Classes for Free
Trend Themes
1. Audio Workout Apps - The rise of audio-based workout apps provides a convenient and accessible way for users to stay fit and active without the need for a screen.
2. Flexible Fitness Memberships - Flexible fitness memberships that offer access to multiple fitness studios empower users to try different workout classes and discover new fitness experiences.
3. Free Fitness Apps - The emergence of free fitness apps, like ClassPass Go, eliminates cost as a barrier and makes it easier for individuals to develop a fitness routine.
Industry Implications
1. Fitness Technology - Fitness technology companies have an opportunity to create innovative audio-based workout apps that cater to the growing demand for convenient and screen-free fitness experiences.
2. Streaming Services - Streaming service providers can explore partnerships or develop their own audio-based workout apps to offer diverse fitness content and attract new users.
3. Gym and Fitness Studios - Gym and fitness studios can leverage audio-based workout apps to supplement their in-person classes and cater to users who prefer at-home or outdoor workouts.