Fabio Luciani decided to use Aston Martin as inspiration for his new featured 'Drive Me Home' furniture line. Using exquisite materials such as carbon, the line also uses luxury hides as well such as boiled wool.
The Aston Martin Furniture pieces by Fabio Luciani would go well inside the Aston Martin lounge or in any dealership around the world. Check out the featured gallery to see these smooth seating arrangements for yourselves.
Implications - This Aston Martin-inspired piece demonstrates just how much potential the automotive industry has to venture outside of vehicles. Mercedes has created sculptures and Audi has made carbon skis, so why not have large car companies do something similar? If this industry is thinking about expanding their brands, perhaps the move towards at-home designer style products is a move to consider.
British Car Furniture
Fabio Lucianai's 'Drive Me Home' Seating Pieces are a Smooth Ride
Trend Themes
1. Luxury Car-inspired Furniture - Opportunities for car companies to expand their brands to luxury home products.
2. Carbon Materials - Innovation opportunities for materials engineering and application of carbon in furniture design.
3. Boiled Wool - Potential for high-end fashion firms to apply boiled wool in home decor and furniture.
Industry Implications
1. Automotive - Exhibiting cross-industry potential for car manufacturers to branch out into home decor and furniture design.
2. Materials Engineering - Innovative application of carbon material engineered for furniture design, could lead to disruptive innovations in various industries.
3. Fashion and Luxury Retail - Opportunities for high-end fashion brands to enter the home decor and furniture market using high-end materials such as boiled wool.