Anything can be priceless for uber-rich. So the Asanti company have come up with their luxurious wheel line that is studded with diamonds and rubies.
"Asanti, an American automobile wheel manufacturer, released new wheel rims priced at 2 million dollars. A company spokesperson announced that these will be the most expensive wheels ever created. The new AFS 103 series, is available in 30 and 34 inches in diameter.
Each wheel is inlaid with precious stones - 26 thousand diamonds and 1200 rubies or sapphires. Note that this is Asanti's second design of "jewelry" for automobiles. The first series of 4 wheels sold for 1 million dollars and contained only 12 thousand diamonds and 800 sapphires."
Asanti ASF 130 Series
2 Millions Dollars Rims
Trend Themes
1. Luxury-driven Automotive Accessories - The release of the Asanti ASF 130 Series highlights the trend of luxury-driven automotive accessories, providing an opportunity for the development of high-end and customizable products.
2. Extravagant Price Tag - The 2 million dollar price tag on the Asanti ASF 130 Series demonstrates the trend of catering to ultra-high-net-worth individuals, opening up possibilities for luxury brands to create exclusive and opulent offerings.
3. Precious Stone Integration - The incorporation of diamonds and rubies in the design of the wheel rims showcases the trend of integrating precious stones into luxury products, creating potential market opportunities for jewelry and high-end accessories.
Industry Implications
1. Automobile Manufacturing - The release of the Asanti ASF 130 Series highlights new opportunities for automobile manufacturers to collaborate with luxury brands and create customized accessories for high-end vehicles.
2. Luxury Goods - The 2 million dollar price point of the Asanti ASF 130 Series opens doors for luxury goods manufacturers to explore the production of extravagant and exclusive products for the ultra-wealthy consumer market.
3. Jewelry - The incorporation of diamonds and rubies into the design of the wheel rims presents avenues for jewelry companies to expand their offerings by creating unique and opulent pieces specifically for luxury automobiles.