A comprehensive social enterprise that adheres to the triple bottom line, Aroundsquare is a B Corporation based in Calgary, Alberta that creates wooden blocks and other toys but also is involved in consulting and education programs.
"Aroundsquare aims to mainstream social justice and environmental sustainability into all of their work, and strives to ensure that they not only provide high quality, beneficial products and services, but also, that each step and each decision along the way creates complementary benefit to further these causes," the company writes on its B Corp page. As a B Corp specifically, the business cored 113 out of 200 (you at least need 80 to be eligible) and scored the highest on the community component with 79 points acquired.
Contact Information
Aroundsquare website
Aroundsquare on Facebook
Aroundsquare on Twitter
Greater Good Games
Aroundsquare is a Certified B Corporation for Children
Trend Themes
1. Social Enterprise - Aroundsquare is a social enterprise that integrates social justice and environmental sustainability into their products and services.
2. Certified B Corporation - Aroundsquare is a Certified B Corporation, demonstrating their commitment to meeting high social and environmental performance standards.
3. Wooden Toys - Aroundsquare's creation of wooden blocks and other toys aligns with the trend of eco-friendly and sustainable play products.
Industry Implications
1. Toy Manufacturing - The toy manufacturing industry can leverage the trend of eco-friendly and sustainable toys by incorporating wooden and environmentally-friendly materials into their products.
2. Education and Consulting - The education and consulting industry can explore disruptive innovation opportunities by integrating social justice and environmental sustainability into their programs, following the example set by Aroundsquare.
3. Socially Responsible Businesses - Businesses in various industries can benefit from the trend of becoming Certified B Corporations, enhancing their social and environmental performance while also attracting socially-conscious customers.