Spunky and well-renowned supermodel Cara Delevingne collaborated with painter and photographer Arnos Elias for a creative anti-poaching campaign.
The project is titled 'I'm Not a Trophy' and works to raise awareness to the unnecessary violence that continues to be propelled by trophy hunters. Cara Delevingne is reportedly the first ambassador of the anti-poaching campaign, which she has promoted through her own social media pages as well. The photography series that she stars in shows the model posing with painted images of endangered species on her body. Clothed in only the colorful paintings, Cara Delevingne shows her closeness to the animals by becoming them in a sense. A photo for the campaign shows the model lying down on her stomach, mimicking the pose of the lion that covers her body, while others show her decorated in zebra stripes and leopard spots.
Celebrity Anti-Poaching Campaigns
Cara Delevingne Modeled Painted Photography for Animal Rights
Trend Themes
1. Animal Rights Activism in Fashion Industry - The collaboration between a supermodel and a painter/photographer group to create an anti-poaching campaign highlights a trend in the fashion industry to use fashion as a platform for activism.
2. Art Activism in Animal Rights Movement - The use of painted photography in the campaign notes to a rise in art activism as a new trend in animal rights movements.
3. Social Media as a Catalyst for Social and Environmental Justice Campaigns - The use of social media by Cara Delevingne to promote the anti-poaching campaign, showcases the power of social media platforms as a tool for raising awareness on social and environmental justice campaigns.
Industry Implications
1. Fashion Industry - The fashion industry continues to be an important platform for raising awareness for social and environmental justice campaigns.
2. Art Industry - The art industry serves as a new hub for activism with the creation of art pieces that depict social and environmental issues.
3. Social Media Industry - Social media serves as the driving force for the success of the campaign in raising awareness for animal rights and environmental issues.