Seasonal Alternative Baking Mixes

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Simple Mills' Limited-Edition Items Feature Almond Flour

Baking is a science, so working with gluten-free flour can sometimes be a challenge but Simple Mills is making it easier than ever with a pair of alternative baking mixes. The first-ever limited-edition seasonal items from Simple Mills are the Pumpkin Pancake & Waffle Mix and the Apple Cinnamon Muffin & Bread Mix, both of which are made with a base of almond flour. Additionally, these alternative baking mixes contain no more than nine simple ingredients, which promises to appeal to ingredient-conscious consumers.

The mixes are grain-free, plant-based, gluten-free, Non-GMO Project verified, free from artificial ingredients and naturally sweetened. To use the mixes made with whole food ingredients, home bakers only need to add a few fresh ingredients of their own.
Trend Themes
1. Limited-edition Alternative Baking Mixes - Opportunity to capitalize on the growing demand for seasonal and specialty baking mixes made with alternative ingredients like almond flour.
2. Ingredient-conscious Consumers - Opportunity to cater to the growing market of consumers who prefer simple, clean, and natural ingredients in their baking mixes.
3. Gluten-free and Grain-free Baking - Opportunity to tap into the increasing popularity of gluten-free and grain-free baking options for individuals with dietary restrictions or preferences.
Industry Implications
1. Food and Beverage - Food companies can innovate and develop more limited-edition baking mixes made with alternative flours to meet the demand of health-conscious consumers.
2. Natural and Organic Products - Opportunity for natural and organic product companies to create baking mixes that are free from artificial ingredients and made with whole food ingredients.
3. Health and Wellness - Companies in the health and wellness industry can offer gluten-free and grain-free baking mixes as part of a healthy lifestyle and dietary choices.

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