adidas Skateboarding unveils a new chic and sporty silhouette reboot for the Aloha Super. The sneaker stays true to the brand's design ethos and identity, while also perfectly tying into the world of skateboarding.
The Aloha Super's upper is a blend of "creamy suede" and leather, with accents introduced to the design through the salmon Schmoofoil logo. The footwear model draws inspiration from the "groundbreaking ollie" by professional skateboarder and long-time adidas collaborator Mark 'Gonz' Gonzales. Set in San Francisco's Raoul Wallenberg High School in 1991, the trick has immense historic significance for skate culture. The Aloha Super upper effortlessly ties into this moment as even the salmon accents evoke the sunset backdrop in the iconic video.
Photo Credits: adidas Skateboarding
Trick-Inspired Skateboarding Shoes
The adidas Skateboarding Aloha Supers Have a Salmon Accent
Trend Themes
1. Chic Sporty Silhouette Reboot - Adidas Skateboarding Aloha Supers showcase a chic and sporty silhouette reboot, offering disruptive innovation opportunities in the fashion industry.
2. Blend of Materials - The use of creamy suede and leather in the Aloha Super's upper presents a trend towards blending different materials, opening up opportunities for innovative material combinations in the footwear industry.
3. Inspirational Design Accents - The salmon Schmoofoil logo and sunset-inspired salmon accents in the design of the Aloha Super demonstrate the trend of incorporating inspiring design elements, creating possibilities for disruptive innovation in the graphic design industry.
Industry Implications
1. Fashion - The fashion industry can utilize the chic sporty silhouette reboot and inspirational design accents seen in the adidas Skateboarding Aloha Supers to drive disruptive innovation in their product lines.
2. Footwear - The use of a blend of materials in the Aloha Super's upper presents an opportunity for the footwear industry to create innovative material combinations that enhance comfort and style.
3. Graphic Design - The incorporation of inspirational design accents, such as the salmon Schmoofoil logo and sunset-inspired salmon accents in the Aloha Super, provides the graphic design industry with avenues for disruptive innovation in visual branding and product aesthetics.