Canadian Cola Manufacturer Double D Beverage Co. claims to have the first all natural soda drink in Canada. Beaver Soda (BS), which contains ingredients such as Cinnamon, Coriander, Chicory Root and Nutmeg, will be entering the market before Red Bull Simply Cola and Pepsi Raw.
Beaver Natural Sodas hopes to lead the trend of organic products in the market place by marketing dominance in the boring organic food isles.
Many food and beverage manufacturers and distributors are taking the plunge into organic foods. The secret to the success of these natural products just may be in the marketing approach.
Cinnamon Soft Drinks
Organic Beaver Soda Uses Ingredients Like Coriander and Nutmeg
Trend Themes
1. Organic Soft Drinks - Double D Beverage Co. has introduced the first all natural soda drink in Canada with Beaver Soda containing organic ingredients like Cinnamon and Coriander.
2. Marketing Natural Products - The success of natural and organic products may depend on an innovative marketing approach like that of Beaver Natural Sodas.
3. Growing Demand for Organic Products - As more food and beverage companies introduce organic products, demand for natural, healthier options continues to rise.
Industry Implications
1. Beverage Production - Double D Beverage Co.'s introduction of Beaver Soda demonstrates the opportunity for beverage manufacturers to innovate and offer organic options.
2. Food Production - As organic products continue to gain popularity, food manufacturers can benefit from expanding their product line to include natural and organic options.
3. Marketing and Advertising - With the rise of organic products, there is an opportunity for marketing and advertising professionals to develop innovative strategies for promoting natural and healthier options.