Non-Conformist Skate Decks

Alien Workshop Designs Channel Andy Warhol

Innovative skateboard designers Alien Workshop wants to bring out the non-conformist in all skaters, by channeling the iconic pop art styling of Andy Warhol. The Andy Warhol X Alien limited-edition skate decks are a collaborative effort between Alien Workshop and The Andy Warhol Foundation for the Visual Arts, Inc. Licensed under The Campbell Soup Company and Marilyn Monroe LLC.

Believe it or not, each board is intended to represent each of Alien Workshop’s rebellious pro riders. I didn’t know The Campbell Soup Company was so badass.
Trend Themes
1. Non-conformist Skateboards - Opportunity for skateboard companies to design and produce non-traditional, artistic skateboards that appeal to rebellious skaters.
2. Collaborative Limited-edition Skate Decks - The trend of partnering with artists or iconic brands to create limited-edition skate decks, allowing companies to cater to collectors and art enthusiasts.
3. Reviving Pop Art Style in Skateboarding - Skateboard companies can tap into the nostalgia and aesthetic appeal of pop art to attract skaters who appreciate artistic expression.
Industry Implications
1. Skateboarding - Opportunity for skateboarding companies to expand their product line with non-conformist skateboard designs that appeal to a wider range of skaters.
2. Art - The collaboration between skateboard companies and artists presents an innovative opportunity for the art industry to reach a new audience and generate revenue.
3. Collectibles - Limited-edition collaborative skate decks offer a new avenue for collectibles, attracting collectors who appreciate the artistic value and rarity of these skateboard designs.

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