Representing 'a clash of cultures,' the Alexander Lewis Resort 2014 collection is inspired by Asian expats and surfers. This may come as a bit of a surprise for those familiar with Alexander Lewis. A Brazilian fashion designer based in London, England, the line could have easily followed that culture clash instead.
Minimalist, urban and slightly futuristic, the Alexander Lewis Resort 2014 collection juxtaposes shibori dyeing techniques with board shorts and surfboard-shaped seams. Full of sleek lines and bright colors, modern women will be instantly attracted to the direction of the Alexander Lewis Resort 2014 collection. Although there is an innate sense of sophistication about the designs, there is also feminine youthfulness present by way of crop tops, mini skirts and floral patterns.
Futuristic Surfer Fashion
The Alexander Lewis Resort Collection is Made for Urban Chic Athletes
Trend Themes
1. Surfer-chic Fashion - Opportunities for new fashion lines that combine beach apparel with high-end urban wear to create a new sub-genre of fashionable function.
2. Inspired by Culture Clashes - Incorporating a mix of cultural styles to create unique designs for artistic and visually-inclined audiences.
3. Futuristic Sportswear - Designing sleek, minimalist sportswear with bright, eye-catching colors and clean lines for modern, active consumers.
Industry Implications
1. Fashion - Innovative clothing lines that blend beach and urban wear, while incorporating cultural influences to attract art and fashion-savvy consumers.
2. Retail - Opportunities for retailers to partner with fashion designers to offer exclusive collections of surf-inspired clothing and accessories that cater to the modern, active consumer.
3. Sportswear - Designing sportswear that is not only functional and comfortable, but also visually appealing, using techniques like shibori dyeing and surfboard-shaped seams.