Clean cut is the name of the game this season and the Alex & Eli SS10 has embraced that completely. Yet that doesn't mean they've forgotten that sugar goes well with a little bit of spice. Adding the perfect amount of edge amidst the sea of preppy pastels, this line will have you covered for spring and summer.
Designed by Parsons grads Anna Zeman and Aja Singer, the Alex & Eli SS10 collection is versatile due to its edgy classiness. Check out the gallery to see what they have to offer--perhaps the collection will inspire your summer wardrobe.
Bright Preppy Fashion
The Alex & Eli SS10 Collection is Pastel Perfect
Trend Themes
1. Clean Cut Fashion - Opportunity for innovative designs that combine clean lines and edgy elements.
2. Preppy Pastel - Disruptive innovation in creating preppy fashion with a twist of pastel colors.
3. Versatile Collections - Opportunity for fashion brands to create versatile collections that blend edgy classiness with traditional styles.
Industry Implications
1. Fashion - Fashion industry can explore clean cut designs, preppy pastels, and versatile collections.
2. Apparel - Apparel companies can incorporate clean cut fashion and preppy pastels in their clothing lines.
3. Design - Designers can experiment with combining edgy elements with clean lines to create innovative fashion collections.