Alan Wake Flashback is a new and unique collaboration between Epic Games and Remedy Entertainment, the creators of the acclaimed horror game Alan Wake. It is a free and playable recap of the original game’s story, designed to introduce new players to the world of Alan Wake and refresh the memories of old fans. The experience is available in Fortnite, the popular online game that features various crossovers with other media franchises.
In Alan Wake Flashback, players can explore the mysterious town of Bright Falls and witness the events that happened to Alan Wake, a bestselling novelist who is searching for his missing wife Alice. The experience blends Fortnite’s cartoonish style with Remedy’s realistic visuals, creating a striking contrast between the two games. Players can also hear new narration from Matthew Poretta, the voice actor of Alan Wake, who guides them through the recap. The experience lasts for about 30 minutes and can be accessed by entering the island code 3426-5561-3374 in Fortnite’s Discover menu.
Promotional In-Game Events
'Alan Wake Flashback' Promotes Alan Wake II's Release in Fortnite
Trend Themes
1. Collaborative In-game Experiences - The collaboration between Epic Games and Remedy Entertainment in Alan Wake Flashback showcases the growing trend of collaborative in-game experiences.
2. Cross-media Crossovers - The inclusion of Alan Wake Flashback in Fortnite demonstrates the increasing trend of cross-media crossovers within the gaming industry.
3. Interactive Storytelling - Alan Wake Flashback's interactive gameplay and narrative highlights the trend of interactive storytelling in video games.
Industry Implications
1. Video Games - The collaboration between Epic Games and Remedy Entertainment in Alan Wake Flashback showcases disruptive innovation opportunities within the video game industry.
2. Entertainment - The cross-media crossover between Alan Wake Flashback and Fortnite introduces disruptive innovation opportunities within the entertainment industry.
3. Narrative-focused Media - The interactive storytelling in Alan Wake Flashback presents disruptive innovation opportunities within the narrative-focused media industry.