The Adidas x Tom Dixon SS14 collection is a line of sporty fashion that is nevertheless much more simple than people might be used to seeing. This is due in large part to its futuristic undertones, which recalls a dystopian state revolving around a lot of monochromatic uniforms. In reality, however, the designs were created with a contemporary commuter and traveler in mind.
Dubbed 'The Capule,' the Adidas x Tom Dixon SS14 collection is comprised of versatile unisex items that range from transformable bags to boots and, of course, clothing. Described as 'trans-seasonal' by Cool Hunting, the pieces are made to keep people warm and flexible so that they are prepared for whatever it thrown at them.
Futuristic Sportswear Fashion
The Adidas x Tom Dixon Collection is Designed for Modern Travelers
Trend Themes
1. Futuristic Sportswear - Opportunity for incorporating cutting-edge technology and innovative materials into sportswear designs.
2. Minimalist Design - Opportunity to simplify and streamline fashion designs for a sleek and contemporary aesthetic.
3. Versatile Unisex Fashion - Opportunity to create gender-neutral clothing options that cater to the needs of modern travelers and commuters.
Industry Implications
1. Fashion - Disruptive innovation opportunity for fashion brands to experiment with futuristic designs and materials.
2. Travel Accessories - Opportunity for travel accessory brands to develop versatile and transformable products that cater to the needs of travelers.
3. Footwear - Potential for footwear brands to create functional and stylish boots that provide warmth and flexibility for various weather conditions.