The adidas Tubular GSG9 has an extremely rough and rugged look. Its two-toned colorways are neutral and are contrasted with the iconic adidas Tubular foam-like outsole system. The Tubular collection features Primeknit, moccasin inspirations, with the GSG9, a winter-ready boot.
Adapting the Tubular series to its collection of durable boots is new for the athletic retailer. The introduction of the Tubular GSG9 may signal a more pronounced entrance into the winter boot market. The GSG9 features Cordura weather-resistant nylon perfect for cold and wet weather. Also, the rough pigskin suede can be utilized while trekking through wintery conditions. Currently, the Tubular GSG9 comes in two colorways with the neutral tan showcasing the shoe's premium construction and durable material. A black and yellow pair will also be available.
Rugged Running Boots
The adidas Tubular GSG9 Has a Boot-Like Silhouette
Trend Themes
1. Winter-ready Boots - The adidas Tubular GSG9 adds to the trend of creating boots that can withstand cold and wet weather, offering opportunities for durable and weather-resistant materials.
2. Athletic Footwear for Winter - Adapting athletic footwear to winter conditions opens opportunities for innovation in designing shoes that are both durable and comfortable, with features such as weather-resistant materials and insulating fabrics.
3. Merging Athletic and Durable Styles - The adidas Tubular GSG9 blends the styles of athletic and durable footwear, offering opportunities for further innovation in creating shoes that combine both styles and can be worn for both sports and outdoor activities.
Industry Implications
1. Athletic Footwear - The introduction of the adidas Tubular GSG9 into their collection of athletic shoes signals an opportunity to enter the winter boot market and expand the athletic footwear industry to a wider range of weather and conditions.
2. Outdoor Footwear - With its rugged and weather-resistant design, the adidas Tubular GSG9 has potential to disrupt the outdoor footwear industry by incorporating athletic footwear features into durable outdoor boots.
3. Winter Sports Equipment - The adidas Tubular GSG9's design offers opportunities to innovate in creating winter sports equipment that can withstand cold and wet weather and offer both comfort and performance.