West coast rapper Snoop Dogg has hooked up with Adidas to design an exclusive shoe for the Adidas Originals Spring/Summer 2011 collection. The Adidas Snoop Dogg sneaker comes in an all-black colorway and features a pair of eyes on the tongue that rap fans will remember from the cover art of Snoop Dogg's Doggystyle album.
Usually when rappers put their name on a shoe, that's all they put on it. I like the Adidas Snoop Dogg sneaker because it's built for true rap fans. The shoe has a smart design that means nothing to people who aren't real rap fans.
West Coast Rapper Kicks
The Adidas Snoop Dogg Sneaker is Inspired by the Boss Dog
Trend Themes
1. Rapper-branded Sneakers - Opportunity to collaborate with influential artists to create exclusive sneaker designs that cater to niche fan bases.
2. Nostalgic Album Art Revival - Revive iconic album art as inspiration for sneaker designs, appealing to fans of both music and fashion.
3. Personalized Celebrity Merchandise - Create customized merchandise for celebrities, allowing them to engage with their fans in a unique and personal way.
Industry Implications
1. Fashion - Fashion brands can explore collaborations with musicians to create limited-edition sneaker collections.
2. Music - Artists can collaborate with fashion brands to translate their artistic vision into merchandise, creating new revenue streams.
3. Sports - Sports brands can partner with influential celebrities to create branded merchandise that appeals to both sports and entertainment fans.