One of the key ideas in Jeremy Gutsche's Better and Faster is that a business needs to be able to adapt to change in order to anticipate future needs. In Better and Faster, this debilitating need to hold on to what worked in the past (despite changing times) can be summed up by the traps of a farmer—who repeats and optimizes last year's strategy in the hopes of another harvest. Described blunders from some of the most well-known companies like Kodak missing the mark on creating the first digital camera or Blockbuster missing out three times on buying Netflix encourage others to learn from these mistakes to be mindful of flexibility and opportunities on the horizon.
While there is uncertainty about what the future may hold, the six patterns of opportunity described in Better and Faster provide the framework for what to look out for. Find out how to overcome the traps of a farmer, the winning instincts of a hunter, six patterns of opportunity more by ordering a copy of Better and Faster HERE.
Adapt to Change
Better and Faster Highlights How to Make Changing Times Advantageous
Trend Themes
1. Adaptive Strategy - Businesses need an adaptive strategy to anticipate future needs and capitalize on changing times.
2. Flexible Innovation - Companies must be mindful of flexibility and opportunities on the horizon to avoid obsolete strategies.
3. Opportunity Patterns - The six patterns of opportunity described in Better and Faster can provide the framework for anticipating future needs.
Industry Implications
1. Business Consulting - Business consulting firms can assist companies in developing and implementing an adaptive strategy that can anticipate future needs.
2. Innovation Consulting - Innovation consulting firms can help companies identify and capitalize on flexible opportunities that can prevent obsolete strategies.
3. Publishing - Books and publications like Better and Faster can educate companies in opportunity patterns and the dangers of not adapting to changing times.