Tropical Bohemian Fashion

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This Adam Selman S/S Collection Boasts Free-Spirited Hawaiian Style

The Hawaiian bohemian is the target audience for the Adam Selman S/S '16 collection. Mixed with a muted sex appeal, this eccentric fashion line is the epitome of cool.

Designer Adam Selman has always shown an adoration toward the feisty bad girl. For the S/S '16 season, Selman places the foul-mouthed femme fatale on a Hawaiian island and dresses her in exotic bohemian apparel. This collection includes flower prints and appliqués as well as relaxed denim, various all-white looks, bountiful bandeaus and hybrid footwear, which fuse Converse All Stars with platform espadrilles.

The Adam Selman S/S '16 collection also offers a variety of subtly sexy looks, which include plunging v-neck apparel, high slits and ruffle heavy crop tops.
Trend Themes
1. Tropical Fashion - Disruptive innovation opportunities: Integrate sustainable materials and eco-friendly production methods to meet the growing demand for ethical and environmentally-conscious fashion.
2. Bohemian Style - Disruptive innovation opportunities: Incorporate technology-enabled customization options to provide personalized bohemian fashion experiences for consumers.
3. Hybrid Footwear - Disruptive innovation opportunities: Develop innovative footwear designs that combine different styles and functionalities, such as merging athletic shoes with fashion-forward elements.
Industry Implications
1. Fashion Retail - Disruptive innovation opportunities: Create online platforms that connect consumers with sustainable fashion brands and offer curated selections based on their individual style.
2. Textile Manufacturing - Disruptive innovation opportunities: Explore new sustainable textile materials and techniques to produce eco-friendly fabrics that align with the increasing demand for ethical fashion.
3. Footwear Industry - Disruptive innovation opportunities: Incorporate 3D printing technology to enable on-demand production of customized footwear designs, combining comfort, style, and functionality.

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