A Day in Hong Kong With Kevin Poon

Entrepreneur Kevin Poon Takes an Inspiring Drive with Infiniti

Most people work tirelessly their entire lives to be recognized as a fashion designer, event organizer, blogger or entrepreneur, but Kevin Poon can be identified for his endeavors in any of these fields. He's the creative force behind countless initiatives like Hong Kong streetwear brand CLOT, District Distribution, WOAW, JUICE, as well as the marketing and PR agency Social/Capital. Needless to say, there's a reason to be curious about how this visionary lives his life and how he stays inspired.

While Kevin once felt pressure from his traditional Chinese parents to pursue a career as a doctor or a lawyer, he now lives a creative life that lets him do and think differently. In Hong Kong, a typical day in the life of Kevin Poon involves connecting with his team to ensure that ideas are flowing and everyone is on the same page. For Kevin, developing a global perspective through travel is a key part of pushing innovation and one way he does this is to take a drive.

'A Day in Hong Kong with Kevin Poon' provides a look at the all-new Infiniti Q30, a five-door compact hatch and crossover that's as just as bold and stylish as those who drive it.
Trend Themes
1. Fashion Entrepreneurship - Disruptive innovation opportunities in the fashion industry can be explored by incorporating innovative business models and marketing strategies inspired by Kevin Poon's success with CLOT and other fashion brands.
2. Creative Marketing - Kevin Poon's success in marketing and PR agency Social/Capital highlights the potential for disruptive innovation in the marketing industry by embracing unconventional tactics and creating unique brand experiences.
3. Global Perspective - Inspired by Kevin Poon's emphasis on developing a global perspective through travel, there are disruptive innovation opportunities in the travel industry to create new ways of experiencing and exploring destinations.
Industry Implications
1. Fashion - The fashion industry can benefit from disruptive innovation by incorporating Kevin Poon's approach to creativity, entrepreneurship, and brand-building.
2. Marketing and PR - The marketing and PR industry can embrace disruptive innovation by adopting unique strategies and approaches to amplify brand messaging and create unforgettable experiences.
3. Travel and Tourism - The travel and tourism industry has the potential for disruptive innovation by offering new ways of immersive and experiential travel inspired by Kevin Poon's emphasis on a global perspective.

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