Autumn is here once again and I'm sure a couple of you out there wouldn't mind having a few of these iconic sweatshirts from this 9 Famous Sweaters poster. Featuring cardigans worn by Mr. Rogers, Bill Cosby, Ned Flanders, Kurt Cobain and even Ferris Bueller, the illustrated collection of sweaters is sure to make its viewers say "Aww" with fond nostalgic memories of the '80s and '90s.
The 9 Famous Sweaters poster comes courtesy of the movie, clothing and culture blog It Goes To 11. Perhaps the only sweater in the collection that will raise a couple eyebrows is Freddy Krueger's. After all, who wants to associate such a comfortable piece of clothing with a nightmarish killer?
Implications - One method of gaining empathy and trust from consumers is through the use of nostalgic imagery, as it establishes a personal and familiar connection between a company and its clientele. Corporations may consider using nostalgia imagery to build stronger consumer bonds, which in turn leads to more frequent and longstanding business relations.
Iconic Character Cardigans
9 Famous Sweaters is a Collection of Memorable Men's Apparel
Trend Themes
1. Nostalgia Imagery - Companies can gain empathy and trust by using nostalgic imagery to build stronger consumer bonds.
2. Fond Nostalgic Memories - Products or services that evoke fond nostalgic memories of the '80s and '90s can resonate with consumers and create strong emotional connections.
3. Iconic Apparel - Creating collections of iconic apparel, such as famous character cardigans, can appeal to consumers' desire for unique and nostalgic fashion items.
Industry Implications
1. Fashion - The fashion industry can leverage nostalgic imagery to create unique collections that resonate with consumers and drive sales.
2. Marketing and Advertising - Marketers and advertisers can utilize nostalgia imagery to establish personal connections with consumers and enhance brand loyalty.
3. Entertainment Merchandising - Creating merchandise based on iconic characters and apparel from movies and TV shows can tap into consumers' nostalgia and create lucrative revenue streams.