Fruit-Colored Watches

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Timex Released the Colorful 30-Lap Brights Collection

I’m not entirely sure that the new Timex 30-Lap Brights collection really represents the grueling conditions of the Ironman Triathlon, but hey, they are fruit colored, so it’s all good. I wonder if they are scratch n’ sniff too?

Timex just released the colorful Ironman 30-Lap Brights collection, with all of the techno-features that you would expect from a world class watch. The 30-Lap counter, on-the-fly lap recall, and 200m water resistance might help to make up for the fruity colorways, which include Apple Green, Powerful Pink and Volatile Violet.
Trend Themes
1. Colorful Watches - Disruptive innovation opportunity: Create a line of colorful watches that appeal to consumers looking for unique and vibrant timepieces.
2. Techno-featured Watches - Disruptive innovation opportunity: Develop watches with advanced technological features, such as lap recall and water resistance, to enhance the functionality of timepieces.
3. Scratch N' Sniff Watches - Disruptive innovation opportunity: Introduce watches that incorporate scratch and sniff technology, allowing users to experience different scents through their timepieces.
Industry Implications
1. Fashion Accessories - Disruptive innovation opportunity: Combine fashion and functionality by creating colorful watches as trendy fashion accessories.
2. Sporting Goods - Disruptive innovation opportunity: Cater to athletes and fitness enthusiasts by developing watches with advanced features specifically designed for sports and outdoor activities.
3. Scented Products - Disruptive innovation opportunity: Merge the worlds of fragrance and watches by introducing scratch and sniff watches, providing a unique sensory experience.

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