With spring officially here, Tastykake has unveiled its 2020 Spring Treats Lineup.
Bursting with springtime flavors, Tastykake's 2020 Spring Treats Lineup features five delicious snacks. For those who are partial to donuts, there's Lemon Mini Donuts and Peach Cobbler Mini Donuts, both of which are available in single-serve and multipack bags. Beyond donuts, there's also Blueberry Sweet Rolls and Strawberries & Creme Glazed Pie, which is made with real fruit. Finally, there's the Lemon Juniors, which consist of a classic layer cake filled with a tart lemony frosting.
At a time when consumers are turning to comfort food and stocking their comfort with food that will last for weeks to come, Tastykake's new snack cake options are sure to be a popular choice.
Springtime Snack Cake Collections
Tastykake's 2020 Spring Treats Lineup Features Sweet Confections
Trend Themes
1. Springtime Flavored Snacks - The demand for unique, seasonal flavors in snack cakes presents an opportunity for Tastykake to create new and enticing products for their customers.
2. Convenience Snack Packs - The availability of single-serve and multipack bags of Tastykake's donuts allows for easy, on-the-go snacking, catering to busy consumers looking for convenient options.
3. Real Fruit Infused Treats - The use of real fruit in the Strawberries & Creme Glazed Pie provides a healthier alternative in the snack cake industry, tapping into the growing demand for natural and wholesome ingredients.
Industry Implications
1. Snack Cake Industry - By introducing seasonal flavors and innovative packaging options, Tastykake can disrupt the snack cake industry and attract new customers.
2. Convenience Food Industry - The availability of Tastykake's convenient snack packs cater to the busy lifestyles of consumers, offering a disruptive option in the convenience food industry.
3. Natural and Wholesome Food Industry - Tastykake's use of real fruit in their Strawberries & Creme Glazed Pie taps into the growing demand for natural and wholesome ingredients, disrupting the industry with a healthier snack cake option.