French art studio Zim & Zou have created a wild art series out of leftover scraps of Hermes leather.
Thibault Zimmermann from the studio explained that the project began with the creation of a parrot. The bird turned out magnificently and the company decided to expand the collection. The fantastic vibrant animal series has been deemed 'The Eternal Jungle.' It is a colorful and intricate collection of birds, lizards and monkeys made entirely from re-purposed materials. Each mind-blowing piece was composed by using leftover offcuts from Hermès workshops by artists/designers Lucie Thomas and Thibault Zimmermann. The two worked together in partnership with Hermes to churn out a vivacious and large scale series of animals.
The Zim & Zou 'The Eternal Jungle' art works are inventive and create beautiful art works out of discarded materials.
Re-Purposed Jungle Art
Zim & Zou Revitalize Hermes Scraps in 'The Eternal Jungle' Art Piece
Trend Themes
1. Sustainable Art - The trend of creating art from repurposed materials, like Zim & Zou's 'The Eternal Jungle,' presents opportunities for artists to showcase their creativity while promoting sustainability.
2. Creative Upcycling - The trend of repurposing discarded scraps, as demonstrated in Zim & Zou's art series, opens up possibilities for innovative upcycling businesses to turn waste into valuable products.
3. Collaborative Art Projects - The trend of artists collaborating with brands, such as Zim & Zou partnering with Hermès, offers opportunities for businesses to enhance their brand image through unique and environmentally-friendly art installations.
Industry Implications
1. Sustainable Fashion - The fashion industry can explore using repurposed materials, inspired by Zim & Zou's work, to create eco-friendly and visually stunning garments and accessories.
2. Artisanal Crafts - The craftsmanship sector can tap into the trend of repurposing materials seen in 'The Eternal Jungle' to create one-of-a-kind handmade products that appeal to environmentally-conscious consumers.
3. Experiential Marketing - The marketing industry can embrace the trend of collaborative art projects, like Zim & Zou's partnership with Hermès, to create immersive brand experiences that resonate with consumers and promote sustainability.