The clothing brand BAPE is prematurely celebrating the Chinese Zodiac's Year of the Dog, with the release of a zodiac-inspired clothing line, which boasts a bold typeface and cartoonish graphics.
This line is sure to appeal to those who look to the stars for answers to life's questions, as the shirts come complete with design motifs that are consistent with this particular lunar calendar. The fashionable iteration features the brand's mascot, Baby Milo, and a vicious-looking dog. The shirts are available in a variety of colors, including white, red and grey.
In addition to the shirts, this line also features a sweatshirt iteration, in which the zodiac-inspired graphic is printed on a more casual and winter-ready item.
Chinese Zodiac-Inspired Clothing Lines
BAPE's Year of the Dog Collection is Casual and Comfortable
Trend Themes
1. Chinese Zodiac-inspired Clothing - Opportunity for clothing brands to create zodiac-inspired designs and graphics that cater to astrology enthusiasts.
2. Bold Typeface and Cartoonish Graphics - Potential for graphic design companies to create bold and cartoonish designs that appeal to a younger consumer demographic.
3. Year of the Dog Collection - Chance for companies to release limited edition collections that celebrate specific Chinese zodiac animals, creating excitement and exclusivity.
Industry Implications
1. Clothing - Opportunity for the clothing industry to tap into the Chinese zodiac trend and create themed collections.
2. Graphic Design - Graphic design companies can capitalize on the demand for bold and cartoonish designs by creating zodiac-inspired graphics for clothing brands.
3. Collectibles - Companies specializing in collectibles can produce limited edition Chinese zodiac-inspired items, catering to collectors and fans of astrology.