There are numerous beauty creams, drinks and gadgets designed to aid with wrinkle prevention, but for the most part these products are meant to be used while a consumer is awake. Available through Hammacher Schlemmer, the Wrinkle Preventing Pillowcase takes a different approach by tackling the creation of face creases during periods of sleep.
As bizarre as this product sounds, the pillowcase was developed by a dermatologist and features hydrophobic fibers to prevent the skin from stretching and losing moisture. Since there is a huge market for anti-aging products, this pillowcase offers a wrinkle-prevention solution that doesn't require much thought or a change to a consumer's daily routine. Those looking to attain youthful skin will love that this pillow does all the hard work while they're fast asleep.
Anti-Aging Pillows
Hammacher Schlemmer's Wrinkle Prevention Pillowcase Reduces Creases
Trend Themes
1. Hydrophobic Pillowcases - The trend of hydrophobic pillowcases offers a disruptive innovation opportunity in the beauty industry by preventing the formation of wrinkles during sleep.
2. Sleep-enabled Anti-aging Products - The trend of sleep-enabled anti-aging products presents a disruptive innovation opportunity in the beauty industry by providing wrinkle prevention solutions that work while consumers are asleep.
3. Innovative Wrinkle Prevention Technology - The trend of innovative wrinkle prevention technology offers a disruptive innovation opportunity in the beauty industry by leveraging advancements in textile fibers to reduce face creases during sleep.
Industry Implications
1. Beauty - The beauty industry can capitalize on the trend of hydrophobic pillowcases by incorporating them into their anti-aging product offerings.
2. Sleep Technology - The sleep technology industry can benefit from the trend of sleep-enabled anti-aging products by developing innovative solutions that improve skin health during sleep.
3. Textile Manufacturing - The textile manufacturing industry can explore the trend of innovative wrinkle prevention technology by developing advanced fibers that enhance the anti-aging properties of pillowcases and other products.