At the exhilarating Kentucky Derby, guests are invited to experience the World's Most Expensive Bloody Mary concocted by Bloody Mary mix brand Zing Zang and Watch Hill Proper Bourbon Bar & Kitchen, the world's largest American Whiskey Bar and Kentucky's first premier bourbon club.
The Zing Zang "Win" Mary is a $1,149 bourbon Bloody Mary made with Zing Zang's new Blazing Bloody Mary Mix, plus a rare flight of Pappy Van Winkle bourbon. This luxurious bourbon cocktail is served in a 24-karat gold leaf, handblown crystal glass with a handcrafted custom silver sipper stirrer created by the fifth-generation silversmiths making the Kentucky Derby Trophy for 47 years.
A portion of the proceeds will help to support the Permanently Disabled Jockeys Fund.
$1000 Bourbon Cocktails
Zing Sang & Watch Hill Proper Made the World's Most Expensive Bloody Mary
Trend Themes
1. Luxury Cocktails - Creating expensive, premium cocktails offers an opportunity to tap into the high-end, luxury market.
2. Collaboration Between Brands - Partnering with other brands to create unique, exclusive products can generate buzz and increase revenue.
3. Custom Glassware - Designing bespoke glassware for serving cocktails provides a chance to innovate in the barware industry and offer a unique experience for customers.
Industry Implications
1. Beverage - The beverage industry can capitalize on the trend of luxury cocktails by creating premium products and collaborating with other brands to offer unique experiences to customers.
2. Hospitality - Hotels and restaurants can attract high-end customers by offering exclusive, expensive cocktails and partnering with known brands to offer a unique experience.
3. Glassware - Designing and manufacturing custom glassware for luxury bars and restaurants provides an opportunity to innovate in the glassware industry and cater to a high-end market.