The Global Language Monitor, a company that documents, analyzes and tracks trends in language, released their Top Television Buzzwords Impacting English Language in 2007. The words are nominated, scored, and analyzed. Here are the top ten words:
1. "Surge" (Iraq War)
2. "That's Hot!" (Paris Hilton)
3. "D'oh" (The Simpsons)
4. "Blackout" (The Sopranos)
5. "YaTTA!" (Heroes)
6. "The McEmmys" (Grey's Anatomy Actors and Alumni)
7. "I like to have the answers before I ask questions." (The Closer)
8. "No miniskirts after 35." (What Not to Wear)
9. "Scranton, or is it Wilkes-Barre? (The Office)
10. "Oy Vey! (Criminal Minds)
Words of Wisdom
Top 10 TV Buzzwords
Trend Themes
1. Surge - Disruptive innovation opportunity: Develop new communication strategies to capitalize on the buzz and influence surrounding major international events.
2. That's Hot! - Disruptive innovation opportunity: Create a platform or product that capitalizes on the influence of celebrities and popular culture trends.
3. D'oh - Disruptive innovation opportunity: Explore opportunities to incorporate humorous and relatable catchphrases into marketing or branding strategies.
Industry Implications
1. Language Analysis Tools - Disruptive innovation opportunity: Develop more sophisticated language analysis tools that can accurately track and analyze emerging buzzwords and trends.
2. Entertainment and Media - Disruptive innovation opportunity: Create new platforms or experiences that leverage the popularity and influence of TV buzzwords to engage audiences.
3. Fashion and Style - Disruptive innovation opportunity: Develop innovative fashion and style solutions that challenge traditional age-based fashion rules and norms.