'Star Wars' Sportswear

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The Adidas 'Wookie Jacket' is Chewbacca-Inspired

The Star Wars and Adidas collection for the Fall/Winter 2010 season now includes the Wookie Jacket. The Wookie Jacket is a Chewbacca-inspired coat that looks just like the huge furry beast in the classic futuristic films.

The Adidas coat has fur-trimmed lining that resembles the coat of Chewbacca and comes in a dark brown color. The Wookie Jacket is stylish enough for the modern day man, it is still fit for a Wookie king.
Trend Themes
1. Pop Culture Fashion Collaborations - Collaborating with popular franchises, like Star Wars, to create themed fashion collections can tap into a dedicated fan base and generate excitement for the brand.
2. Nostalgia-inspired Fashion - Creating apparel inspired by iconic characters and films from the past can resonate with consumers seeking retro and nostalgic experiences.
3. Furry Outerwear - Designing coats and jackets with fur-trimmed lining can provide a unique and fashionable twist on classic outerwear styles.
Industry Implications
1. Fashion and Apparel - The fashion industry can leverage licensing agreements with popular film franchises to create new and captivating collections that appeal to a wide range of consumers.
2. Entertainment - Collaborating with fashion brands to create merchandise based on beloved characters can generate additional revenue streams for the entertainment industry.
3. Textile and Fur - The textile and fur industry can explore innovative ways to utilize fur trimmings in outerwear designs, creating high-quality and stylish products.

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