These Wendy's Pumpkin Spice menu items are being launched to provide consumers with a new way to indulge their tastebuds in the flavor of the season.
The menu items include the Pumpkin Spice Frosty and the Pumpkin Spice Frosty Cream Cold Brew, which are both characterized by their creamy and spiced flavor profile. The Pumpkin Spice Frosty features the cold, creamy texture that fans are familiar with but infuse it with notes of pumpkin, cinnamon and nutmeg to provide a frozen take on the seasonal flavor. The Pumpkin Spice Frosty Cream Cold Brew boasts the same seasonal flavor of the Frosty, but with a base of cold brew to make it the perfect morning coffee with dessert-like qualities.
The Wendy's Pumpkin Spice menu items will arrive at participating locations starting September 12, 2023.
Pumpkin Spice QSR Treats
These Wendy's Pumpkin Spice Items Offer a Fresh Take on a Classic
Trend Themes
1. Seasonal Flavor - These Wendy's Pumpkin Spice menu items offer a fresh take on a classic by infusing the cold, creamy Frosty texture with notes of pumpkin, cinnamon, and nutmeg.
2. Indulgent Treats - The Pumpkin Spice Frosty and Pumpkin Spice Frosty Cream Cold Brew provide consumers with a new way to indulge their taste buds in the flavor of the season.
3. Coffee Innovation - The Pumpkin Spice Frosty Cream Cold Brew combines the seasonal flavor of the Frosty with a base of cold brew, creating the perfect morning coffee with dessert-like qualities.
Industry Implications
1. Fast Food - Fast food chains like Wendy's can capitalize on the demand for seasonal flavors by introducing innovative menu items like Pumpkin Spice treats.
2. Beverage - The Wendy's Pumpkin Spice Frosty Cream Cold Brew taps into the growing trend of flavored and indulgent coffee drinks, offering a unique twist on morning beverages.
3. Dessert - The Pumpkin Spice Frosty appeals to dessert lovers looking for a creamy and spiced treat, creating opportunities for dessert-focused industries to explore new flavors.