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The ‘We Own the Night’ Marie Claire Australia is Glamor

Playing off the words of Australian DJ and singer Havanna Brown, the ‘We Own the Night’ Marie Claire Australia editorial spread captures a stunning model clothed in haute couture dresses as she is flocked with gorgeous men in the streets of Sydney. With the glimmering lights from the city’s backdrop, model Lola struts her stuff down the streets in elegant pieces by Gucci, Thurley and Bianca Spender. The silky jersey-inspired gowns reflect the heart and soul of nighttime elegance.

The nighttime shots of the We Own the Night Marie Claire Australia editorial spread make the dresses glisten. The men accompanying Lola are dressed in fancy suits and their presence in each shot adds to the affect of glamour and embodies a certain couture vibe.
Trend Themes
1. Nighttime Glamour - There is an opportunity for fashion brands to create haute couture attire that captures the elegance of nighttime.
2. City-inspired Editorials - There is a trend of city-inspired editorials that capitalize on the beautiful backdrop of urban environments.
3. Sensual and Sophisticated - Fashion designers can focus on creating pieces that are both sensual and sophisticated, like the silky jersey-inspired gowns featured in the editorial.
Industry Implications
1. Fashion - The fashion industry can capitalize on the trend of nighttime glamour to create haute couture attire that is elegant and luxurious.
2. Editorial - The editorial industry can focus on showcasing city-inspired photoshoots that highlight the beauty of different urban environments.
3. Photography - The photography industry can take inspiration from these editorials and incorporate the use of backlighting to capture the glistening effect of clothing and add an element of nighttime glamor to their photoshoots.

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