If you use Siri religiously, perhaps even considering her a big part of your life, than you may have mixed feelings towards Viv. Touted as the next generation AI assistant, Viv has been secretly in development over the last four years by the creators of Apple's Siri. Dag Kittlaus and Adam Cheyer created Viv as a response to many of the holes they saw in Siri's program.
First of all, Viv will be able to perform much more complex duties such as connecting with third-party merchants, purchasing goods and booking reservations. With her tagline, "intelligence becomes a utility," it's clear the creators wanted to make Viv much more fluid and flexible when it came to commands. She boasts a more open platform to do just that.
Next Generation AI Assistants
Viv is a More Complex Helper than Siri with an Open Platform
Trend Themes
1. Next-gen AI Assistants - The creation of Viv highlights the potential for more advanced, open AI assistants that can connect with third-party merchants, purchase goods, and book reservations.
2. Open AI Platforms - The development of Viv demonstrates the growing importance of AI platforms that offer greater flexibility and utility for business and personal use cases.
3. Complex AI Capabilities - Viv's ability to perform advanced tasks beyond simple voice commands underscores the potential for AI to revolutionize more complex industries such as e-commerce and hospitality.
Industry Implications
1. E-commerce - Viv's capabilities in connecting with third-party merchants and purchasing goods makes it a potential disruptive innovation for e-commerce platforms and providers.
2. Hospitality - Viv's ability to book reservations and perform complex tasks could be a major game changer for the hospitality industry and hotel booking services.
3. Digital Assistants - Viv's platform and capabilities highlight the potential for disruption in the broader digital assistant space, where more advanced and flexible features will continue to be in demand.