Visa unveiled its Tap to Phone solution in January 2020 and the commerce in a box initiative is now helping to support small businesses in Atlanta, Chicago, Detroit, Los Angeles and Miami. As Visa describes, the "Tap to Phone technology turns sellers’ Android-based phones into point-of-sale acceptance devices, providing an on-ramp to the digital economy with the ease of downloading an app." The commerce in a box initiative provides offers, discounts and bundles to help small businesses run and protect their businesses in new ways.
In partnership with the minority-owned, mobile smartphone technology and solution provider ZmBEZI, the pilot program will be equipping 50 black-owned SMBs in Washington DC with ZmBIZI’s Z1 devices with Tap to Phone.
POS Solution Boxes
Visa's Tap to Phone Turns Phones Into POS Devices
Trend Themes
1. Mobile POS Devices - The Tap to Phone technology turns Android-based phones into point-of-sale acceptance devices, offering wider access to digital payments.
2. Small Business Support - The commerce in a box initiative provides offers, discounts, and bundles to help small businesses run and protect their businesses in new ways.
3. Innovative Payment Solutions - Developing Tap to Phone payment solutions that can turn any phone into a payment device could disrupt the traditional payment system.
Industry Implications
1. Mobile Technology - Mobile tech companies could benefit from developing software and hardware that enable Tap to Phone payment solutions.
2. Financial Services - With Tap to Phone, financial service providers could enhance their existing products and services and extend their reach to more consumers.
3. Retail - Retailers stand to benefit from Tap to Phone solutions. With the ease of downloading an app, retailers can deploy a POS system without having to purchase or lease costly equipment.