This mobile multi-story structure is called 'Urban Camping,' and it's a creation by Belgian architects Import.Export. The steel structure allows camping in urban areas to take place even in relatively small spaces, with different levels onto which tents can be pitched.
Import.Export's 'Urban Camping' was installed in Antwerp in May, and in July, the structure will be placed in Copenhagen.
Implications - This unique innovation is an awesome and simple solution that many consumers have asked for. A lot of people like to camp, but many who live in cities don't always have the luxury or time to travel to remote areas to enjoy the fun in camping. Bringing the experience closer to home is what manufacturers should focus on for future products.
Pop-Up Campgrounds
Import.Export's Skyscraper-Like 'Urban Camping' Structure
Trend Themes
1. Mobile Urban Camping Structures - Creating mobile multi-story camping structures in urban areas allows for camping experiences closer to home, which is a disruptive innovation opportunity for camping and outdoor recreation industries.
2. Compact and Space-efficient Camping Solutions - Developing compact and space-efficient camping solutions, such as the 'Urban Camping' structure, offers disruptive innovation opportunities for the camping and travel equipment industries.
3. Pop-up Campgrounds in Urban Areas - The concept of pop-up campgrounds in urban areas, like the 'Urban Camping' structure, presents disruptive innovation opportunities for urban planning and event organizing industries.
Industry Implications
1. Camping and Outdoor Recreation - The camping and outdoor recreation industry can explore the potential of mobile urban camping structures to provide unique camping experiences.
2. Travel Equipment and Gear - The travel equipment and gear industry can capitalize on the demand for compact and space-efficient camping solutions, inspired by the 'Urban Camping' structure.
3. Urban Planning and Event Organizing - The urban planning and event organizing industries can explore the idea of pop-up campgrounds in urban areas to create unique outdoor experiences for city dwellers.