UPTIME is a better-for-you premium energy drink that aims to provide a balanced boost promoting clarity and focus, not a rush of energy. UPTIME has a thoughtful and minimal formulation, incorporating natural, sparkling flavors – including two new refreshing flavors for the summer season, Blood Orange and White Peach Lemonade. These new flavors recently launched and are available in both sugar-free and original cane sugar options. The Blood Orange flavor is available exclusively at 7-Eleven for the first 90 days following the launch.
Each drink is packaged within a 12 oz resealable bottle, consciously designed with sleek aesthetics for those on the go. UPTIME contains 142mg of natural caffeine or about as much as a premium cup of coffee. It is also non-GMO, gluten-free, and contains zero sodium.
Balanced Premium Energy Beverages
UPTIME Energy Introduces New Flavors for the Summer Season
Trend Themes
1. Better-for-you Energy Drinks - Opportunities for companies to create energy drinks that promote focus and clarity instead of just a rush of energy.
2. Minimal Formulation Beverages - Innovations in minimal formulation beverages could disrupt the traditional energy drink market.
3. Natural Caffeine Supplements - Companies may explore natural caffeine supplements as an alternative to traditional energy drinks.
Industry Implications
1. Energy Drinks - Businesses can focus on creating more low-sugar and natural ingredients in energy drinks.
2. Functional Beverages - Functional beverage companies could incorporate natural and minimal ingredients into their products for a health-focused market.
3. Supplements - Supplement companies may explore natural caffeine supplements as a new product line for customers looking for a healthier energy boost.