Although the Ucon Acrobatics 'In Between' editorial could easily be compared to army camouflage, it is more akin to art. Bringing to mind the work of Johannes Stotter, among others, it focuses on the brand's iconic use of patterns in a way that is truly surreal. Yet this avant garde approach doesn't take away from the urban appeal of the designs either.
The Ucon Acrobatics 'In Between' editorial was shot in studio against a white backdrop by photographer Moritz Fuchs. Styled by the brand itself, the true star of the photoshoot is Sutida, the makeup artist and hair stylist behind the airbrushed looks. Hypebeast writes, " Based on the idea that cloth and skin are in constant state of flux, the editorial explores Ucon Acrobatic’s unique designs from another angle."
Airbrushed Camouflage Editorials
The Ucon Acrobatics 'In Between' Photoshoot Focuses on Prints
Trend Themes
1. Camouflage-inspired Prints - There is a trend towards using camouflage-inspired prints in fashion editorials, creating a surreal and artistic aesthetic.
2. Airbrushed Makeup - The use of airbrushed makeup in editorial shoots is becoming popular, adding a unique and captivating element to the images.
3. Avant Garde Fashion - There is a growing trend for avant garde fashion editorials that challenge traditional concepts and showcase unique designs.
Industry Implications
1. Fashion - The fashion industry can embrace camouflage-inspired prints and avant garde designs to create innovative and eye-catching collections.
2. Beauty - The beauty industry can explore the use of airbrushed makeup techniques for editorial shoots, creating captivating and artistic looks.
3. Photography - The photography industry can incorporate avant garde concepts and surreal aesthetics in fashion editorials, resulting in visually stunning images.