In the recent article, “Cool kids click into trend spottingâ€. Trend Hunter was cited in The Sunday Times, providing the definitions for Trend Spotting and Cool Hunting.
From The Times:
Trendspotting, according to Trendhunter.com, is the “science of identifying emerging shifts in our social behaviour and aspirationsâ€. The more specialised art of cool hunting is “the search for what's not popular â€" yetâ€.
Implications - Trend Hunter is growing daily and will continue the search for the most innovative and amazing trends of the world. Being cited in The Sunday Times is a great achievement that Trend Hunter is definitely proud of. Hopefully there will be many more citations provided by Trend Hunter in the near future!
Trend Hunter Cited in The Times
Trend Hunter Cited In The Times
Trend Themes
1. Trend Spotting - Identifying and analyzing emerging shifts in social behavior and aspirations.
2. Cool Hunting - Searching for what's not popular yet and uncovering trends before they become mainstream.
3. Innovation - Continuously finding and showcasing the most innovative and amazing trends in the world.
Industry Implications
1. Market Research - Utilizing trend spotting methodologies to identify emerging shifts and consumer behavior.
2. Fashion and Design - Applying cool hunting techniques to discover unique and avant-garde styles.
3. Media and Publishing - Providing trend insights and analysis to audiences through various platforms and publications.