For the TI 2010 Spring campaign, model Francisco Lachowski was chosen to show off some layered looks and a good choice it was. The model strikes a balance of aloof sexy and schoolboy charm.
The looks for the TI Spring campaign include suspenders, sweater vests and bow ties, perfect for back-to-school prep. The fun colors add to the great looks worn by Francisco.
Enjoy the TI 2010 Spring looks.
Implications - As consumers continue to age, many of them are looking for ways to recapture their youthful existences. As such, the fashion industry is releasing apparel inspired by youths. Corporations may capitalize on this emergent consumer desire by offering products which remind consumers of their childhood.
Colorful Schoolboy Style
Francisco Lachowski Shows Preppy Styles for TI 2010 Spring Campaign
Trend Themes
1. Youthful Nostalgia Apparel - The fashion industry is releasing apparel inspired by youths, creating a trend towards nostalgic clothing.
2. Back-to-school Fashion - Back-to-school fashion such as suspenders, sweater vests and bow ties are gaining popularity and becoming a trend for the upcoming school season.
3. Layered Looks - Layered looks are in for the TI 2010 Spring campaign, creating a trend for fashion enthusiasts looking for stylish and comfortable clothing.
Industry Implications
1. Fashion - The fashion industry is tapping into the trend of youthful nostalgia apparel, offering consumers clothing that takes them back to their childhood.
2. Retail - Retail companies may want to capitalize on the trend of back-to-school fashion, offering shoppers the opportunity to look their best for school season.
3. Marketing - Marketing companies may want to consider the trend of layered looks and create campaigns that focus on this new fashion trend.