Leah Dieterich's blog, Thx Thx Thx, shows us why gratitude is your gift to the giver. Every day, she posts a short, handwritten note that acknowledges the pleasant (other people's expense account alcoholic beverages), the necessary (perfectly textured toilet paper), and the carefully tolerated (people who don't get it) in her 'daily exercise in gratitude'.
This sweet, heart-warming and occasionally hilarious blog exposes all the little things we take for granted, and what we can learn from them. It's nice to see that manners are back in style, and not just because your mother said so.
Uber-Thankful Blogs
Leah Dieterich's 'Thx Thx Thx' Takes an Attitude of Gratitude
Trend Themes
1. Attitude of Gratitude - Opportunity for businesses to tap into the growing desire for gratitude and appreciation in consumers.
2. Daily Gratitude Practice - Opportunity for businesses to develop products and services that help individuals incorporate gratitude into their daily lives.
3. Manners and Etiquette - Opportunity for businesses to cater to the resurgence of interest in manners and etiquette in modern society.
Industry Implications
1. Self-help and Personal Development - Opportunity for self-help and personal development industries to create tools and resources that promote gratitude practices.
2. Stationery and Gift - Opportunity for stationery and gift industries to offer products that encourage gratitude expression, such as thank-you cards and gratitude journals.
3. Hospitality and Service - Opportunity for the hospitality and service industries to enhance customer experiences by incorporating gratitude and appreciation gestures.