These little city guides are not your normal tourist maps that inform you where to go and what to see. They provide you with in depth views of the more luxurious sides of cities you're visiting, especially Asian cities, which have been know for some of their seedier sides. They take you off the beaten track, but with style.
"LUXE City Guides are the definitive travel and style guides to the best Asian, European, American and Australian cities for the discerning and busy modern traveller.
Each hip, smart and stylish pocket-sized guidebook is packed with a highly selective and opinionated list of only the best shops, restaurants and hotels, unique services and lifestyle options each city has to offer. And what's more, LUXE guides come with handy online updates.
LUXE chooses only the very best,
so you choose only the very best."
Implications - The goofy connotation of tourists does not hold true with today's jet-setting traveler, creating a demand for products that are helpful and stylish.
The Finer Things Abroad
Luxe City Guide
Trend Themes
1. Luxury Travel - There is an opportunity to provide luxury travel guides that cater to high-end clients, offering exclusive and unique experiences in top destinations around the world.
2. Opinionated Recommendations - Creating travel guides with opinionated recommendations will attract discerning travelers who are looking for high-quality and authentic experiences.
3. Online Updates - The availability of online updates for travel guides will enable customers to stay up-to-date with the latest information and trends, making the travel experience more seamless and enjoyable.
Industry Implications
1. Travel Industry - The travel industry can benefit from creating more personalized and curated travel experiences for high-end clients who are willing to pay a premium for exclusive and luxurious services.
2. Publishing Industry - Publishers can innovate by creating opinionated and stylish travel guides that feature unique, high-quality content and offer online updates to keep readers informed of the latest travel trends.
3. Online Travel Booking Industry - Online travel booking platforms can leverage the demand for luxury travel by offering curated packages and personalized services that cater to the discerning and busy modern traveler, with a focus on quality, authenticity, and exclusivity.