Eco-Preserving Watches

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'The Rainforest Edition' Watch by Solios Helps Protect the Rainforest

Solios has released 'The Rainforest Edition' watch in support of the Rainforest Trust Foundation.

Solios watches use solar technology to keep the watches functioning for a long time while disregarding the single-use battery standard of the industry. The Rainforest Edition has a minimalistic design and forest green watch face. The leather straps provided with the watch are completely vegan and come in shades of brown, black, and green. Mesh straps are also available as the brand offers black, silver, and rose-gold options.

The engraving on the back of the watch depicts a rainforest scene further to emphasize the support of the Rainforest Trust Foundation. For every watch purchased within this collection, 10% of its revenue will be donated to help protect the rainforest. According to the website, "the Rainforest Trust reinvests 100% of donations to restore one acre of rainforest every 16 seconds across the world."
Trend Themes
1. Eco-preserving Timepieces - Opportunities to disrupt the traditional watch industry through sustainable and eco-conscious practices.
2. Minimalist Design Watches - Simplicity and minimalism in watch design as a trend for fashion and function.
3. Socially-responsible Luxury Watches - Luxury watches that are ethically and socially responsible, prioritizing environmental protection and sustainable practices.
Industry Implications
1. Fashion Accessories - Trend towards sustainable and eco-conscious fashion accessories can disrupt traditional practices in the industry.
2. Luxury Goods - Increased consumer demand for ethically and socially-responsible products creates opportunities for luxury brands to adopt sustainable and environmentally-friendly practices.
3. Conservation Organizations - Partnerships with brands and companies to promote environmental protection can increase visibility and revenue for conservation organizations.

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