The Stony Creek Brewery tea-infused beers have been created in partnership with Bigelow Tea as a series of libations perfect for consumers to try out this winter. The beers include the Carpe Tea-em and No Comment options, which are made with Bigelow's Earl Grey Tea and Constant Comment, respectively. The beer is created by merging the unfermented beer with the tea just prior to adding the hops to ensure it's brewed directly into the final product.
The Stony Creek Brewery tea-infused beers are being launched throughout New England at stores and restaurants, and comes in a four-pack of 16-ounce cans priced at $9.99. The beer marks the first collaboration between the two family-owned brands and is expected to be a hit amongst artisan bar aficionados.
Collaboration Tea-Infused Beers
The Stony Creek Brewery Tea-Infused Beers Come in Two Options
Trend Themes
1. Tea-infused Beverages - Opportunities for collaboration between beverage and tea companies to create unique tea-infused libations.
2. Artisanal Collaborations - Trend of small, family-owned brands collaborating to create unique and exclusive products ideal for enthusiasts.
3. New Beverage Offerings - Opportunities for businesses to expand their offerings by experimenting with unique ingredients, such as tea, in their products.
Industry Implications
1. Brewing Industry - Collaborations between brewers and tea companies to create unique tea-infused beers can appeal to consumers looking for new and novel beverages.
2. Tea Industry - Opportunity for tea companies to expand their market by collaborating with other beverage industries to create innovative tea-based products.
3. Hospitality Industry - Restaurants and bars can differentiate themselves by offering unique and exclusive beverages, such as the Stony Creek Brewery tea-infused beers, to cater to the preferences of their target audience.