For vegans and dairy-free consumers, finding a supplement powder that doesn't contain animal byproducts can be extremely difficult since many utilize whey -- sourced from yogurt -- as one of the main ingredients. However, Prescribed Choice offers a plant-based protein powder conveniently made using pea extract. The protein is natural and sourced from vegetables to provide a healthy alternative for those avoiding dairy.
The Pea Protein is vegan allowing it to be consumed by lactose, dairy-free, vegan and vegetarian consumers seeking an additional source of protein that could be lacking from their current diet. The powder is rich in amino acids, calcium and iron which is often missing from the diets of consumers that are not eating meat. The powder is vanilla flavored and perfect for adding to smoothies or drinks.
Legume-Based Proteins
The Prescribed Choice Vanilla Supplement Powder is Made Using Pea Extract
Trend Themes
1. Plant-based Proteins - Disruptive innovation opportunity: Develop new plant-based protein sources to cater to the growing demand for vegan, dairy-free, and vegetarian alternatives.
2. Health Supplements - Disruptive innovation opportunity: Create innovative and natural supplement powders that address specific dietary needs, such as lactose-free or iron-rich options.
3. Alternative Diets - Disruptive innovation opportunity: Design products specifically tailored for consumers following alternative diets, such as vegan, dairy-free, and vegetarian.
Industry Implications
1. Food & Beverage - Disruptive innovation opportunity: Develop new food and beverage products that incorporate plant-based proteins as a healthier and sustainable substitute for traditional animal-based ingredients.
2. Nutraceuticals - Disruptive innovation opportunity: Explore novel techniques and ingredients to create cutting-edge nutraceuticals that meet the unique dietary needs of specific consumer groups, such as lactose-intolerant or vegan individuals.
3. Fitness & Sports Nutrition - Disruptive innovation opportunity: Introduce specialized protein supplements for fitness enthusiasts and athletes seeking alternative protein sources to support their training and performance.